WinningStreak.com, Inc. is a Direct Marketing Company, providing service to Online Gaming Companies. Since 1996 the founders specialized in Player Acquisition for Gaming Companies. WinningStreak.com (WS) now plans to develop a Player Reward Club and sell Stored-Value Debit Cards, to provide Player Retention for the Online Gaming Industry.
Management is provided by Aaron Day, and Steve Erlich, experts in email marketing, database marketing, and web site development. The management team has ample Internet Business Development experience, plus boast a significant database of associates, Gaming Company executives, marketing consultants, and out-source programmers.
WS plans to sell Player Retention Services by offering a Loyalty Program connected to our unique WS Debit Card, issued on behalf of each Gaming Company (marketing partner). Players activate the Card at the website (portal) www.winningstreak.com to begin collecting rewards for loyalty. Then WS develops a relationship, via permission email, with Players, purposefully to keep them using the WS Card, and returning to the Gaming site of our marketing partner.
The WS website will include powerful Customer Relationship Management (CRM) software, and feature Continuity Marketing systems for Player Retention, licensed from a 3rd Party (same system used by American Express and other financial service companies), to track and report in real-time, the commerce of the Players using the WS Debit Card, to then provide to our marketing partners, valuable Player activity reports.
Players will be rewarded with points when they use the WS Card; these points are redeemable at our marketing partners’ website. Each month that the Player continues to use the WS Card, they earn more points, plus entry in multiple Sweepstakes for travel and prizes, syndicated lottery tickets, and a chance to win monthly Jackpots. WS will feature the latest winners on the website and in Newsletters. Messages to Players contain useful Gambling-Tips and great incentives, bonuses, and enticements, to return to our marketing partners’ website.
Today, affiliate marketing is the leading method of Player Acquisition for Gaming Companies; WS founders are very familiar with this Industry and plan to develop an Affiliate Network, and offer the WS Debit Card as a product that Gambling Portal Webmasters, can promote and sell to their members, and offer for sale on their websites. WS also plans to develop a retail version of the WS Card, to sell to the general public via the WS website, and other partner websites.
Future enhancements to the WS Portal assure the continued interest from the general public, and improve the Player Retention associated to the WS Card. Connecting click-to-bricks is a key objective of the WS plan, and specifically, connect with land-based Casinos of Las Vegas, then existing Player Recognition Programs, and Vegas VIP Benefits, will be added to the WS Card.
Market research indicates that between half and two-thirds of online gamblers are Americans; however U.S. Bank issued credit and debit cards are being declined, due to laws attempting to stop online gambling. Payment Solutions have become a major problem in the industry. WS can solve this problem, with a pay-in/pay-out MasterCard™ or Visa™ Debit Card, issued from a Canadian Bank, by our Joint Venture Partner, Online Debit Solutions of Canada.
There are approximately 250-300 Gaming Companies operating about 1,470 gambling websites, to service well-over 100 million players. Bear Stearns Securities estimate the business to reach U.S. $125 Billion by 2015. WS has established two extremely lucrative niche markets to service, by providing Player Retention to Gaming Companies, and Payment Solutions to Players.
Winning Streak intends to raise $2M in capital funding. An Offering Document and Subscription Agreement are available by writing: info@winningstreak.com
